Introduction
TVC is the original content agency. In a connected world we make news, shared and social content. As a multi award-winning agency, we help brands tell their stories through all means of content, whether words, pictures or moving image, build their reputation through emotional connections and solve their communications problems. And we do it all over the world. In 2012 TVC Group was fully acquired by The Economist Group and has begun expanding its B2B capabilities and corporate client base. The agency is award winning in the EMEA region.
As Social Media Strategist, you will be focusing on all elements of Social Media, executing campaigns, interacting, reporting and evaluating the content created and output. Working closely with the Digital Business Director, you will play a huge role in the way the company moves forward with our social offering for the year ahead. This role is a fixed-term contract for six months initially.
Accountabilities
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How you will contribute:
- Take ownership of a number of social channels for a variety of clients across,
- Facebook, Twitter, Instagram, YouTube and LinkedIn
- Plan and brief content creation
- Ensure content is created, posted and monitored
- With the support of Account Handlers, liaise with clients to confirm content
- calendars, provide updates, suggest new creative ideas
- Setup and manage social listening searches
- Implement paid social campaigns
- Work with Creative and Business Directors to critique briefs to ensure that everyone
- is clear on the strategy driving the social brief
- Develop client & sector insights for pitches and existing client proposals
Experience, skills and professional attributes
Desirable skills for this role include:
- You will have significant experience working across social media in an agency
- environment, including producing social content and managing this process
- Analysing social media insights to provide recommendations on social content to
- output
- Strong verbal and written skills, both in a day to day capacity and when talking to
- very senior client contacts
- Experience creating and implementing strategies across social and the content space
- Experience working closely with key stakeholders, building and maintaining
- relationships with them
- Monitoring trends and developments in social media and advising on best practice
- Working on creative ideas on the conceptualisation of how to re-purpose content for
- social
- Comfortable working both autonomously and as part of a team to tight deadlines
- Experience in Media Planning and buying is ideal
